Basic Rights was founded in NYC and launched in Electric Lady Studios in 2016 by guitarist Freddie Cowan, then relocated to our East London HQ in 2018.

We believe in style over fashion. We focus on fabric, fit and finish.

We’re committed to working with the best: from tailors with decades of experience to renowned mills and factories with ethical transparency and sustainable practices always at the forefront.

Our goal is to create elevated essentials, designed as off-duty uniforms for modern creatives.

Get the Basics Right.